It Begins.

There’s quite literally 21 minutes until Super Bowl XLVI.

When the time comes, I’ll be watching the game live on BBC television, and the adverts live on the adblitz Youtube channel.

As I type, I’m watching the New York Giants run out onto the field to Tinchy Strider’s ‘Written In The Stars’ (good on you Tinchles!), and my boys, the New England Patriots running out to Black Sabbath ‘Crazy Train’. I have no idea who the half time act is, but I have a feeling it might be Madonna. I could look, but why ruin the surprise? I’m excited. Oh look, they’re singing the national anthem. How quaint! Can they do a flyover for a Dome stadium?

For now, here’s an advert for the Super Bowl adverts, Inception style.




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